Category: Uncategorized

A gap is an opportunity

By Tai, October 30, 2009 7:16 pm

@anhhung wrote a review on Mimo, the Twitter clone that supports SMS as I had envisioned.

I don’t intend to dig further on Mimo. Just this thought crossed my mind:

When an original product innovates, it creates a gap with its clones. This gap either forces to clone to chase the cloned, or allows the clone to innovate and differentiate itself.

If the second action is taken, an opportunity has been realized.

The silently forceful reform at Yahoo!

By Tai, September 23, 2009 7:08 pm
  1. They regain focus by releasing the new search with local search.
  2. They put on the negotiate the crucial contract with Microsoft to prolong the search war saga.
  3. They trim off “bad Yahoo!”.
  4. They save costs on R&D by cloning Tumblr for their new service Meme.
  5. They regained email market share with new improvements to Yahoo! Mail.
  6. And they impose higher alpha than expected.

Welcome back on track, Yahoo!

Toward industry structure of Social Media: erecting the trend of adoption of service

By Tai, May 2, 2009 3:24 pm

I could not find the industry structure of social media, so I decide to graph it, piece by piece.

We’ve been talking about early adopters and near-future critical mass. What links them?

Here is what I propose:

Trend of adoption of service: General vs. Social Media

Characteristics Cause
General trend adoption is polynomial, social media’s is exponential
  • Adoption is done virally
  • Technological platforms for mass and viral WoM
  • A reflection of Chris Anderson’s The Long Tail (see below)
  • Adoption of products from the blue oceans
The number of innovators and early adopters is very small compared to the critical mass High cost of learning for majority
Absolute value of critical mass is high
  • Low cost of acquisition
  • One-to-many relationship between consumers and services of the same category
Abandon rate is high
  • Low cost of exit criteria for providers
  • Moderate cost of exit criteria for consumers, mostly from social graph pressure
Social media adoption is not symmetric Influencing factors are not symmetric
Till this point of this entry, late majority and laggards never existed Social media is very young

Chris Anderson The Long Tail

Any example?

See this measure of unique visitors, which services do you think it represents?

Compete Tracking

Click here to see the answer.

Reflection

  1. This is a personal attempt to model one aspect of an industry
  2. The decline is purely imaginary as few successful products have reached their decline.
  3. I’ll figure out to whom and how I will want to present this type of modeling.

Spreading the word for BarCamp Hanoi 2009

By Tai, April 10, 2009 12:59 pm

BarCamp Hanoi

Barcamp Hanoi 2009 will be held on April 19, from 8.30 AM to 5.00 PM at RMIT International University, Hanoi campus - 2/2C Van Phuc Compound, Kim Ma street, Hanoi.

Topics may include, but are not limited to: online services, social media, startups, UI design, entrepreneurship, VC, Web 2.0 technologies, online marketing, online advertising, online payment, e-commerce, open source software, hardware hacking, robotics, mobile computing, bioinformatics, programming languages, even the future of technology or global issues.

REGISTER FREE HERE: http://www.barcamphanoi.org/?page_id=10&lang=en
WANT TO SPONSOR US: http://www.barcamphanoi.org/?page_id=12&lang=en

As a part of the community building process, we’re looking for people to help spread the word about the event.

SO WHAT CAN YOU DO?

* Add a badge to your websites or blogs (http://www.barcamphanoi.org/?page_id=130&lang=en)
* Write blog entries about Barcamp and Barcamp Hanoi 2009 (What is Barcamp?, Information about Barcamp Hanoi 2009, Sponsor for Barcamp Hanoi,…)
* Spread information about Barcamp Hanoi 2009 to people who may concern, maybe via IM, Discussion groups, Email, Twitter, Facebook,…

That would help us alot and make Barcamp Hanoi even more successful.

Thank you so much, we greatly appreciate what you do for Barcamp Hanoi.

***

Hội thảo công nghệ mở Barcamp Hanoi 2009 sẽ được tổ chức vào ngày 19/4, từ 8.30 sáng đến 5.00 chiều tại trường Đại học Quốc tế RMIT, cơ sở Hà Nội - 2/2C khu Ngoại giao đoàn Vạn Phúc, đường Kim Mã, Hà Nội.

Chủ đề không giới hạn, có thể bao gồm: Dịch vụ trực tuyến, social media, startups, thiết kế giao diện người dùng, entrepreneurship, Đầu tư mạo hiểm, Các công nghệ Web 2.0, marketing trực tuyến, quảng cáo trực tuyến, thanh toán trực tuyến, thương mại điện tử, phần mềm mã nguồn mở, hardware hacking, robotics, mobile computing, bioinformatics, các ngôn ngữ lập trình, công nghệ tương lai, các vấn đề toàn cầu…

ĐĂNG KÝ THAM DỰ TỰ DO TẠI ĐÂY: http://www.barcamphanoi.org/?page_id=10
TÀI TRỢ CHO SỰ KIỆN NÀY: http://www.barcamphanoi.org/?page_id=12

Là một phần của quá trình xây dựng cộng đồng, rất mong các bạn giúp đỡ quảng bá sự kiện này đến những người quan tâm.

BẠN CÓ THỂ LÀM GÌ ĐỂ GIÚP ĐỠ BARCAMP HANOI?

* Thêm phù hiệu Barcamp Hanoi vào website hay blog của bạn. (http://www.barcamphanoi.org/?page_id=130)
* Viết blog về Barcamp Hanoi (Barcamp là gì?, Thông tin về Barcamp Hanoi 2009, Tài trợ cho Barcamp Hanoi,…)
* Gửi địa chỉ trang web này và giới thiệu với những người có thể quan tâm, có thể qua Yahoo! Messenger, Email, Forum, Twitter, Facebook,…

Việc này sẽ giúp những người tổ chức rất nhiều và làm cho sự kiện thành công hơn nữa.

Cảm ơn các bạn, chúng tôi thật sự rất cảm kích những gì bạn làm cho Barcamp Hanoi.

baomoi can monetize by answering the question “What does the press say about me/us”

By Tai, January 1, 2009 10:24 pm

baomoi.com announced that they can help an entity (a company, a brand, an organization, an individual…) answer the question “What do they (the press) think about us?!”

This makes good business!

So as to elaborate why this makes good business, here’s a scenario of how demand will raise for this service:

The scenario

Company C launches product P. P’s brand manager M wants to observe reactions to P with different metrics. Response from the press is one important channel and M can choose to use baomoi’s service. The cost will be planned to conventional marketing budget.

It’s conventional!

What I mean by conventional is: while some businesses start to grow weary of social media, newspaper is considered non-2.0. The budget can be planned to conventional thus would raise no concern of debate around the board of C.

It’s measurable

Business objectives need to be measurable. This services can actually return concrete numbers for their users customers.

Recommendations

  1. Tech first. The business model can return only when satisfactory results are returned to customers. This requires technology focus.
  2. Consultation. They want a consulting team consisting of people who don’t only know their own business but also have good domain knowledge of different industries so they can provide consulting service to customers in additional to the core business. From my observation, baomoi has had a foreign-trained COO.
  3. A decent CFO who can turn opportunities to profits.

What do you think of this service?

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