Facebook as daily consumption good
Comments (1) When Yahoo! 360 closed down, I ebullient promoted WordPress and Blogger to all who wanted to find a good blogging platform.
People with professional intention stayed with WordPress & Blogger.
But one thing I had predicted and feared has come true. Those who write personal slowly & silently migrate to the uninspiring, plain and boring (*) Notes application on Facebook.
What’s the moral?
- Convenience of distribution
- Social graph matter
- Behaviors and preferences are dynamic and can be changed by a superior product
- It is when one thing becomes a daily trivial consuming good that it grows powerful. Think Facebook. Think Microsoft. Think FMCG.
(*) What many users had been complaining for the past years but they turned out users of Notes
