How TaiTran responses assertively and constructively to unsolicited PR on his blog

Category: How Marketing is done 1 Comment »

Please read my message below the 2 screenshots.

Prudential spams blog

Prudential spams blog

Dear Prudential PR Representative,

First of all, please allow me to make it clear that my family and I have been using some Prudential’s products in the last few years decades and we have been happy with Prudential’s service quality so far.

I also appreciate your recent efforts to reach me and other bloggers on Yahoo! 360 platform.

However, I wonder if you would have more luck with me with some other approaches?

Some reasons why your approach is not very effective:

  1. Mass communication is not the way to go. Basically it’s like a job applicant who write one cover letter to multiple prospective employers without changing a single word.
  2. Some bloggers including me don’t expect comments just for the sake of words on the page.
  3. It looks like you’re just there to “take” what you can.
  4. It looks like you’re going after quantity rather than quality opportunities.

If you segment me a professional working in the foreign sector which I am, kindly arrange a business appointment after business hours.

If you segment me a blogger which I am, please accept my suggestion to read Darren Rowse’s 21 tips on PR campaigns on blogs.

I’m looking forward to another opportunity of collaboration.

Best Regards,
TaiTran
www.taitran.com




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Last update August 27, 2008

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